Peter Brusso | 714-931-8123 | email: peter@infocard.cc
"Rise above the noise!"
Infocard News
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Infocard has a new website. I have changed the focus of our website, for those who have visited our old site, you will see that in fact we have a new approach to our website. I realized in the changing times that it's all about traffic; and therefore, I needed to focus on how to drive traffic to my client’s websites. Your marketing must change as the times change, otherwise you will be like the dinosaurs. In the past Infocard has focused more on products to support the older business model; however, in today's extremely challenging economic times, we must think differently. As pointed out, it's more important today to relationship build prior to any business relationship. People want to spend their money with those they know and trust. To that end, our marketing must reflect that new nature of conservative purchasing or even one might consider suspicious purchasing. Basically your clients don't trust you and you have to win their trust to enjoy their business. This obviously is a very multifaceted and challenging position; however, it all starts with traffic. If you don't have traffic to your website or your business you won't be able to sell anybody anything.
I've also been experimenting with free blog sites and microsite optimize the key words to help drive traffic into your business. There is a definite strategy of using microsites and keyword optimization along with search engine optimization for organic search domination. Again if you don't dominate your Internet space you have little chance of increasing your sales. To that end, I've been looking at various strategies and going out improving the strategies work before presenting them to my clients. So these are the things that are new and I hope you enjoy the new site. If you should have any questions please feel free to e-mail me.