Infocard was formed after the collapse of web 1.0 in 2000. Mr. Brusso started to work with small CD ROM business cards and worked into a business of using them to showcase clients. He used his marketing skills to make CD ROMs, which became not a sales tool but rather an order-taking tool! His first client was a swimming pool company and Mr. Brusso produced a fantastic tool for them which covered not only the sales process but also all the pool features plus a gallery of their pool designs. That business size CD ROM has also developed business for Mr. Brusso as a sample of his work. These CD ROMs contain video, audio, and clickable sections for the viewer to explore. People purchase with emotion backed up by logic. The video contained in these CDs is the emotional part of the sales equation and the clickable sections are the logic part. To view samples of these CD's visit the products page.
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Mr. Brusso is a BSEE from California State University at Sacramento. He has been in the DOD, DOE and private sector his entire engineering career. He has worked for Boeing, MacDonald Douglas, General Dynamics, and many other defense contractors. He co-invented the scrolling signs you see in Basket Ball and has many patents to his name. He resides in Southern California.
Copyright © 2007 by "Peter Brusso" · All Rights Reserved · E-Mail: peter@infocard.cc
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